About Us
At Pinched, we believe everyday shopping should be more rewarding — for both customers and local businesses.
Our app connects people with the best promotions from neighbourhood shops, cafés, and venues. Every time you visit you collect Pinched Points that can be turned into real rewards. For businesses, it’s a completely free way to showcase offers, attract new customers, and build loyalty with the community.
We’re passionate about supporting local. By helping people discover hidden gems in their own towns — and when travelling — we make it easier to shop small, save money, and keep communities thriving.
Pinched isn’t just another points system. It’s a platform built around connection: between customers who want value, and businesses that want to grow.
Join us today — support local, get rewarded, and be part of the Pinched community.
Our Story
Pinched was born from a simple idea: shopping local should feel as rewarding as it does meaningful.
We saw two challenges:
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Shoppers wanted better ways to discover deals and earn rewards.
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Local businesses needed a fair, affordable way to bring people through their doors.
So we built Pinched — a platform that connects the two. No hidden fees, no complicated systems, just a straightforward way for customers to collect points and businesses to grow.
From day one, our goal has been to help communities thrive. Whether you’re finding a new café in your hometown or exploring shops in a town you’ve never visited, Pinched makes every visit rewarding.